“No matter what your plan is, you have to have your mind set on a goal. Guy Sheetrit, CEO of Over The Top SEO and a respected speaker at last year’s Ungagged U.K. conference, has some important tips for what business owners should be focusing on in the upcoming year.”
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“Guy Sheetrit, an internet market with over a decade of experience, has something to say about this. Facebook has created a great platform for the world to break news, share information, and be reunited from whichever part of the world they may be. In doing that, it has also created an avenue for income creation, which is the sole driver of the hundreds of fake news sites.”
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“According to Over The Top SEO, “Crawler friendliness” is a major Google on-site ranking factor. It’s especially important for showing up in Google search features like Quick Answers and Rich Card that rely heavily on machine learning. In fact, machine learning is now Google’s third most important ranking factor.”
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“As I learned by talking to a number of practitioners at Over The Top SEO, creating content for Google is really not about Google. It’s about people — your audience.”
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™Every business wants to rank for specific keywords as they feel these are the most lucrative or deserving for their business but keywords alone aren’t enough. You need quality content, and it is one of the elements we address for our clients at Over The Top SEO.
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“According to Guy Sheetrit, founder of a digital marketing company, having an effective social media strategy will bridge the successful customer acquisition barrier that many small businesses face. ™Not only does the inclusiveness that social media cultivates encourage small business growth, it’s also very cost effective to acquire customers
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“Google is increasingly toughening their stance on what the definition of high-quality content is,” says Guy Sheetrit, founder of Over The Top SEO. “Your users may not be paying attention to the little details that will make their content stand out. You should wade in to improve the quality of the content from your users and make it more suitable for consumption on your website.”
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“So, it’s no surprise that the search-engine giant is getting into mobile in a big way.
™Last year, we experienced Google’s first big push towards a mobile-first world when it began using ‘mobile-friendliness’ as a ranking signal on mobile searches,î said Guy Sheetrit, the CEO and founder of Over The Top SEO, said at the Performance Summit.”
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“In the words of Guy Sheetrit, CEO of Over The Top SEO, ™To be visible online means that you are found when conversations that matter to your business or customers are taking place. It means you are doing your SEO right, and that your website pops up when people go online to search for solutions to their problems, whether it has to do with making purchases, doing research or getting entertained.
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“Pay attention to your thoughts and actions. The subconscious mind is good at reliving important events and thoughts, but they’re easy to miss if you don’t pay attention. These thoughts will help guide you to your true calling.”
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“Per SEO expert Guy Sheetrit CEO of Over The Top SEO, “Exclusive aerial features on YouTube and other social media are going viral fast. Drones have already been used in movies like Skyfall, The Wolf of Wall Street and Harry Potter. As they have become less expensive, entrepreneurs and especially YouTubers are starting to generate revenue from them as well.”
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“If you’re in SEO and you’re not into cybersecurity, I’ll see you in my rear-view mirror.”
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“A few months ago, he [Locksmith Force´s owner] decided that he needed some help with search engine optimization. A company called Over the Top SEO showed up on the first page of an “SEO company” search, so he figured it was very good. Then he saw that the company was based in Israel. Mr. Alverado was sold. If he couldn’t beat the Israelis, he would hire them.
“We’re already seeing great results,” he said.”
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“Guy Sheetrit from OverthetopSEO.com says, SEO documentation strategy is how we help clients keep track of successful best practices and avoid repeating tactics that yield low results. It’s a time saver for anyone looking to take SEO on a serious level and it has always worked for us
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“Before I engage with customers, I recommend they read reviews of our work and reach out to customers to get a better feel for what it’s like to work with us,” says Guy. “I want customers to feel confident and comfortable we’re the right solution. If a consultant is rushing you to make a decision, they don’t respect your time and aren’t the right fit.”
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“While a four-hour work week may be a stretch, if you want to dramatically reduce your time working while getting more done, this book [The 4-Hour Work Week by Tim Ferris] is for you.”
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“Google is increasingly toughening their stance on what the definition of high-quality content is,” says Guy Sheetrit, founder of Over The Top SEO. “Your users may not be paying attention to the little details that will make their content stand out. You should wade in to improve the quality of the content from your users and make it more suitable for consumption on your website.”
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“There are endless options to earn money online, but I call one of my favorites, the ´hobby income generator´.”
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“Common ground doesn’t have to be business related. You can find a connection in almost anything. This also works when you share negative traits, so you can transform a negative into a positive connection.”
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“Focus on something you can do or fix, no matter how small. Break down tasks into manageable pieces, and complete them one by one. Then take time to appreciate each accomplishment along the way. If you do, you will make it through and come out on the other side.”
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“There are endless options to earn money online, but I call one of my favorites, the hobby income generator. The idea is simple: Create content related to your hobby and promote affiliate offers alongside it.”
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“Break down tasks into manageable pieces, and complete them one by one. Then take time to appreciate each accomplishment along the way. If you do, you will make it through and come out on the other side.”
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“While a four-hour work week may be a stretch, if you want to dramatically reduce your time working while getting more done, this book [The 4-Hour Work Week by Tim Ferris] is for you.”
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“Nearly half of all small businesses that fail didn’t have adequate funding. Plan on it taking longer than expected to generate a profit, and make sure you have a backup funding source.”
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“Focus on something you can do or fix, no matter how small. Break down tasks into manageable pieces, and complete them one by one. Then take time to appreciate each accomplishment along the way. If you do, you will make it through and come out on the other side.”
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Do you collect anything?
“Domains! I collect domains (dot coms) with a net worth of well over $25 million.”
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“Staying ahead of Google and its constant algorithm changes has always been, and will continue to be, the biggest marketing challenge in search.”
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“I´ve always been keen on total domination. Meaning [that] if I´m competing for something, I want to take all the spots that are available.”
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“I always try to integrate SEO into the process no matter what. But sometimes it’s just not the answer. So, we just got to make sure we have enough balls to say, hey SEO is not right for you right now, buddy. We need to do only this or that because this is going to generate you ‘X’ money in ‘X’ amount of time and we know it.”
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“Google is increasingly toughening their stance on what the definition of high-quality content is,…”
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